Orji-Oko UzorIs your B2B business looking to partner with a trusted B2B marketing agency to reach your goals and increase overall revenue?
Urbizboost can help!
First, view our marketing services.
We’re a B2B marketing agency, and equally a B2C agency too. We have years of experience driving real results for our B2B clients.
For more inquiries or to schedule a consultation call: mail@urbizboost.com
Probably you might not be quite ready to partner with an agency, you may be wondering what, exactly, a B2B marketing agency can do for your company.
With this article, we’ll look at how Urbizboost, a B2B marketing agency will help your B2B business generate leads and more revenue.
So, let’s get started!
- Introduction
- What is B2B marketing?
- B2B marketing agency explained
- The 6 stages of the B2B buying process
- Urbizboost: 2020 top B2B marketing company in United States
- B2B marketing services from Urbizboost
- Conclusion
Introduction
B2B marketing agency in United States! First, let’s understand the concept behind it.
Marketing is the promotion, distribution and selling of a products or service. The work of a marketer or B2B marketing agency; includes all the services through out the buying cycle of a customer such as market research, branding, analytics, advertising etc. However, the biggest determinant of effective marketing is your audience. It is one thing to market or engaged in marketing but most importantly is to generate the right leads. If you are not properly targeting your potential buyers, your promotions and advertisements will likely fall on blind eyes and deaf ears,that is the wrong audience.
Marketing to businesses therefore is quite different from marketing to individual customers. Understand this is important to make the right marketing decisions to meet the right audience. Businesses decisions on products and services are based mostly on time, cost and return on investment (ROI) on like individual customers who are mostly driven by emotion and appeal. That is why an entirely different marketing method called B2B marketing exists.
What is B2B marketing?
B2B Marketing also known as Business-to-business marketing agency refers to any marketing service that is targeted towards a business or organization. It targets the needs, interests, and challenges of businesses or organization through individual consumers who are making purchases on behalf of the business or organization.
The campaigns are aimed at any individual(s) with control or influence on purchasing decisions of an organization or business. While B2C (Business-to-Customer) marketing targets the needs, interests and challenges of individual customers. B2B and B2C marketing differ in their audiences and communication of their respective strategies and applications.
The marketing contents of B2B are more informative and straightforward than B2C marketing content. Why? Because business buying decisions, in comparison to those of customers, are based more on bottom-line revenue impact. Return on investment (ROI) is rarely a consideration for individual customers but it’s a primary focus for corporate decision makers. The overall volume of B2B (business-to-business) transactions in most cases are much higher than the volume of B2C (Business-to-Customer) transactions. The primary reason is that in a typical supply chain, there are many B2B transactions involving subcomponents then in a B2C transaction which is specifically the sale of the finished product or service to the end customer.
A company that sells products and services to other businesses or organizations typically uses B2B marketing strategies. Companies that buy or sell products or services to another company are generally referred to as B2B company. For example, an automobile manufacturer makes several B2B transactions such as buying sensors, tires, glass for windows, and rubber hoses for its vehicles. The final transaction, a finished vehicle sold to an individual consumer, is a single (B2C) transaction.
B2B marketing agency explained
B2B Marketing agencies are organizations that market B2B products and services. These agencies help in connecting audiences and brands in a way that any B2B company serious about Return On Investment(ROI) will appreciate.
A B2B marketing agency provides solutions to companies through market research, demand generation, analytics, SEO, marketing automation, content marketing, social media marketing etc and help them improve their business with right results.
The expertise offered by these agencies is of high-quality and helps organizations have a mark of their own into the minds of potential customers. The organizations are provided with the right outreach through the right brand awareness. In the process, these organizations will convert these prospects into lifetime customers.
B2B marketing agencies have become popular among organizations as they provide various marketing services and solutions to organizations, including market research, SEO, social media marketing, PR, analytics, promotional services, content marketing, branding, and others.
Searching for a B2B marketing agency to work with? Listed below is the top B2B marketing agency in 2020 with its strength and coverage.
The 6 stages of the B2B buying process
In B2B buying process, there are 6 stages. This depends on the type of product and how urgent is the need for the product. This means that moving through the different stages can happen fast with the possibility of even skipping one or two stages. Also, it means that it can take a lot of time with customers thinking on what to do. Good
Awareness
When a customer realizes there is a problem, it’s the first stage of the B2B buying process. This means they are now aware of a business need.
Commitment to change
After recognizing a problem, the second stage of the B2B buying process is when the customer makes a commitment to fix the problem. Now, the customer starts to think about the budget that will be needed to fully address the issue. How this will change the business process, and how it will impact other areas of the business
Considering options
During this stage, the customer researches the different options to solve the problem.
Commitment to the solution
After researching the different options, the customer will decide on the best solution for their business. This mean the customer will decides on a specific platform like Urbizboost or any other agency to help them implement the desired online marketing.
Decision time
Here, the customer needs to justify the decision they are about to make to themselves and any upper management.
Final selection
The final stage of the B2B buying process is when the customer makes a decision and buys the services and/or product. From now forward, excellent customer service should be the focus. When customers are happy, it makes them to come back again to buy more and refer others.
Urbizboost: 2020 top B2B marketing company in United States
Urbizboost is a B2B and B2C marketing agency, and we specialize in helping B2B companies build and maintain an effective online presence.
Why Urbizboost?
Just keep reading to understand and learn more about what separates Urbizboost from others.
Rank in search results
Agencies that don’t rank in search results probably don’t have the SEO power to achieve top rankings. And when they lack the SEO power to market their own business, how then can they help your B2B company grow?
Probably you’re in a look out for a top B2B marketing agency. Then you I to select an agency that ranks in search results for keywords and phrases related to digital marketing. When you are searching online for things like “digital marketing agency” or “digital marketing services”. Then, the agency should be to appear in in the search results, preferably on the first page.
Urbizboost is an agency that ranks in search results for phrases related to our business. We’re confident enough that we can help your B2B company do the same.
Generate results for clients
Top B2B marketing agencies always generate new leads for clients. And we’re proud of the results we generate for our clients. In fact, you’re free to ask for the results and we will gladly send them directly to you
Through sending the results we have helped potential clients get the information they need to know they will be working with a reputable agency. And we’re proud to show the amazing results we’ve generated for our clients.
Years of experience
Urbizboost has years of experience helping B2B businesses achieve success online.
As the years go by, we’ve redesign our processes so that we can be able to optimize your website faster and with little resources. While other agencies are trying to keep up, we’re busy building innovative solutions to push the industry forward and for our clients to benefit.
Tansparent pricing
Here in Urbizboost, we believe that you should always know up front exactly where your money is going. So we publish all of our prices online.
We also offer a number of options for various budgets, so you can choose the plan that’s right for your business and goals. This allows you to evaluate your options and get the most out of your digital marketing spend.
Committed to our clients’ success
Our clients’ success is extremely relevant to us, and we’re always ready to do whatever it takes to generate you the best results. When you want to boost your website’s visibility in search engines, attract new leads, or generate more revenue. we are here to help.
The Urbizboost team is always ready to go above and beyond to genertae results for our clients. And we work smartly to stay on the cutting edge of the latest technological Developments.
On the average, we increase client revenue pretty well and we have satisfied clients we have generated revenue for.
B2B marketing services from Urbizboost
Urbizboost offers a number of digital marketing services to help your B2B business grow. And we offer different plans and options for different price, so you can choose the option that best suits your business and your goals.
Let’s look at how some of our digital marketing services can assist you reach more clients and generate more revenue online.
SEO
We work with B2B businesses to improve their websites and boost their ranking in search results for keywords and phrases related to them.
The SEO plans always begin with research, and we work to fully understand your business and your competitors to build a roadmap for optimizing your website. Next, we conduct a keyword research to discover the keyword and phrases people are searching for when they look for your services online. Then, we’ll help you build a custom content that will educate your site visitors and encourage them to buy.
Additionally, we’ll improve technical SEO elements, this includes your site map, site speed, and site design for the best possible results.
Finally, we’ll help in promoting your content to generate valuable links from important blogs and publications related to your industry.
PPC
Here in Urbizboost, our PPC team has years of experience, making it one of the best in the industry when it comes to PPC campaign management. We’ll help you build and manage PPC advertisement for both search engines and popular social media sites.
Additionally to traditional PPC, we equally offer remarketing and mobile PPC to help you reach more customers and generate more revenue online.
Content marketing
Our content marketing plans will help your B2B business earn higher rankings in search results and earn more leads online.
We’ll work with you to design custom content. This includes everything from blog posts and infographics to ebooks, motion graphics, and guides. This content will help to answer your potential clients’ questions and provide them with the information they need to ultimately buy from you.
Additionally, we will help you set up Google Analytics on your website this will determine your most popular pages and the pages that lead to the most conversions. Then, you will be able to understand what potential clients are looking for. And build more of the types of content that best resonate with them.
Copywriting
We equally offer copywriting services this include everything from ecommerce product descriptions and longform content to in-depth guides and PPC advertisement.
The copywriting expert team has experience in creating content that generates results for B2B businesses like yours. And they will help you design content that ranks well in search results. It will best position you as an authority in your field, and helps you generate more conversions.
Online media buying
With our online media buying plans, your B2B business will have access to a directory of digital advertising space. This will ensure your ads appear before the customers you’re targeting.
Urbizboost uses demographic and geographic factors to assist your business connect with more potential customers. And our team of media buying experts will always monitor your campaigns. This will help you focus on sites that will allow you to attract more customers to your products and services.
With this online advertising, you will easily change and enhance your campaigns with the click of a few buttons. Meaning that through testing and analysis, we will make the necessary adjustments to assist you reach your targeted customers. And this will help you get the most out of your online media buying plans.
Social media management
Research has shown that social media users are the largest growing component of the Internet. Social media plans from Urbizboost will help you create a presence on top social media sites to reach more customers for your B2B company.
We offer ad options for channels like Facebook, Twitter, Pinterest, YouTube, LinkedIn, and more.
Urbizboost’s social media team will help you design engaging social media content that will help you establish valuable relationships with social media users. These relationships will ultimately encourage new buying.
With the use Google Analytics and implement custom UTM tracking in determining how many people visit your site after viewing a social media campaign. It will also show how much time they spend exploring your pages, and if they made any buy.
Additionally, we will offer custom social media reporting, this will help you know exactly where your money goes. This will assist you in making adjustments to your campaigns in order to get the biggest impact from your social media spend.
Conversion rate optimization (CRO)
CRO plans from Urbizboost will help you get the most out of your existing pages.
With our CRO plans your business will determine what you’re doing well and areas to improve. We’ll assist you with everything stating from usability testing to copywriting and call-to-action design.
If your B2B business is looking to get the most out of your online presence, CRO plans from Urbizboost will help you achieve your goals.
Conclusion
In the United States, B2B Marketing agencies continue to provide excellent marketing services and solutons to various industries and organizations in different sectors. Exposure of these businesses to different part of world are becoming easier and faster by the help of the services and solutions provided by B2B marketing agencies. These B2B marketing agencies push the boundaries of marketing practices in the right direction for the right results.
The above listed agencies are some of the best B2B marketing agencies today. Pick your choice depending on the needs, interests and challenges of your business or organization to achieve your marketing goals.