Best Instagram Marketing Services For Your Business

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Introduction

Well, discover how Urbizboost will help your business grow its presence on Instagram by browsing our best Instagram marketing services. Whether you’re looking to build your brand awareness, customer loyalty, or revenue, our team of digital marketing specialists will help. By now you might have already ready different articles on why Instagram is good for business. But how do you know for sure that it will be helpful for your business, without first trying and probably wasting your time a bit?

Undeniably, Instagram is one of the most important social platforms around, and we’re positive that any marketer that’s not using it is missing out on something very big. Trust us! Whether you are managing the social media of a big company, a small business, or probably you’re using it to promote your own personal brand. Incorporating Instagram into your marketing tactics is a must! But not really sure why Instagram is good for marketing? Relax that’s why we brought this article to you.

Why is Instagram marketing important for your business

A picture speaks more than a word. Paraphrased from an age old saying that still stands true today. The images shared by your business on Instagram will form the opinions most people will have about your business. Your customers and followers want to see daily updates from you and behind the scenes views too. They equally want to see inside the personality behind your brand.

Instagram is a very high-engagement social media platform that 59% of internet users use. Of these users, most are of the young demographic who spend most of their time connecting on social media. Research has shown that 60% of Instagram users say that the platform is where they discovered new products. Instagram Marketing can put your business well above competitors in a way that will generate more brand awareness, followers, engagement, and customers.

Let’s consider why Instagram marketing is good for your business.

Instagram is centred on storytelling

People love to hear stories. We grew up hearing fairytales and happily ever afters, we become entangled in following the twists and turns of celebrity news. And we were drawn to people with a natural gift to recount dramatic or funny events. Storytelling is part of human nature. And from an angel of business, telling an interesting story is a perfect way to build an emotional connection with your audience. Sharing visual content is the perfect way to let your audience understand what you’re about. As well as establish a relationship with your potential future customers and ambassadors. With this in mind, it’s very crucial to avoid an Instagram feed that will push products. Rather, focus on feelings! Embrace the opportunity that Instagram offers to encourage an emotional attachment to your brand. Certainly you’ll see a positive impact on the success of your business overall – from visibility through to sales and returning loyal customers.

Visual content is important to your marketing method

Pictures are one of the most engaging content online, with visual posts producing 650% much higher engagement than text only posts. This follows that Instagram is a perfect platform to engage your followers and keep them coming back for more. To use Instagram to test what resonates well with your audience visually will aid you develop your branding across the board. Prompting you to incorporate the imagery you use on Instagram into your other marketing channels.

You will be able to reach a LOT of people through Instagram marketing

With more than 700 million monthly users on the platform, Instagram is offering businesses a huge potential audience. When you post on Instagram, hashtags are the best way to get your content out there and in front of the right people. Just be sure to be using relevant hashtags that your target audience are actually searching for. You can equally create targeted ads to reach more potential customers, when you’re willing to invest your little time and set aside some budget.

It’s the opportunity to engage with your community

Actually, Instagram has the largest average engagement rate of all the main social platforms, beating off Facebook and Twitter. In fact, it has a higher brand engagement rate, which shows that the audience on Instagram is more open to branded content. A good starting point to generate engagement is to follow people who talk about your brand or products bg commenting on photos and videos. You might equally start conversations using your own hashtags and inspire your followers to join in. Remember, to engage your fans is not only about publishing photos and videos of your products. You actually need to connect with them! Also, It will be tempting to use bots to comment and like on other posts so that you can increase your own likes and follows, but there are many reasons not to automate engagement!

It’s a goldmine of useful feedback and insights!

As a smart marketer, you need to monitor conversations about your brand and products on social media. You need to be keeping track of your mentions on forums, blogs, Facebook and Twitter. But do you really know what people are posting about your brand on Instagram? Whether or not your brand is on Instagram, users will still use it to talk about your products and services as they do on other social media platforms. They may be publishing pictures of products they bought from you, recording videos, and do comment on each others content about your brand. You can’t and shouldn’t ignore this feedback. It’s important to understand how customers perceive your brand and equally to identify brand advocates.

It’s great to keep an eye on your competitors

You might not be using Instagram as a marketing platform yet but your competitors are already using it. So you can use the platform to follow their activity to see how they interact with their community. What content are they posting? When? How often? How are they engaging with their fans? Do they have any Instagram contest running? By answering these questions you will be able to discover best practices in your industry and define your own creative method.

What are Instagram management services?

Instagram management services are services that implement, develop and manage a company’s Instagram marketing and advertising campaigns. Most Instagram management services include strategy development, comment monitoring, content creation, performance reporting, and many more.

Another explanation

Instagram management services are services designed to build and implement Instagram marketing campaigns of a company. Instagram marketing services include the following: audience growth, account monitoring, content creation, and reporting. The time and energy spent to manage your Instagram account will be effective minimized with Instagram management services. Using Instagram marketing services will equally elevate the quality on a company’s Instagram page. They will expect to see higher quality content, more relevant followers, and more creativity on their Instagram to boost results. When done correctly, they can spread word-of-mouth and gain new customers through Instagram management.

Why use Instagram management services?

Investing in Instagram management services will help your business in the following areas:

  • To build brand awareness
  • Earn more followers
  • Increase your social media engagement
  • Generate more purchases
  • To create word-of-mouth referrals
  • Interact with your followers and customers
  • Drive more traffic to your website
  • Expand your customer support

While you will focus on vanity metrics like followers, you will use Instagram to improve metrics that offer will more long-term value. For instance, communicating with people on Instagram will help your business get more brand awareness, word-of-mouth referrals, and more purchases.

Features of our Instagram marketing services

Aggressive ad campaign

While many Instagram social media marketing services just focus on marketing. Here at Urbizboost we equally engage in doing advertising. This is the reason why our best Instagram marketing services for include at least four ads. With a very competitive ad campaign, your business will reach more users in your target market to achieve more goals.

Dedicated social media specialist

As your partner, we will provide your company with a dedicated social media specialist. They will take a more active interest in your business, goals, and products or services. Plus, they will serve as a consistent point of contact for your team. Eliminating the hassle that do come with agencies that shuffle you between marketers.

One of a kind posts

If your company wants to reach more target audience and stand out from the rest of the noise, then gou need compelling content. That’s why you need a dedicated social media specialist who will create more unique and original posts for your Instagram every month. Which your team will approve for publishing beforehand.

Custom, professionally designed images

A compelling post is just one part of the equation when it comes to Instagram. You equally need an eye-catching photo that will drive users to like or comment. As well as follow your business on the platform.

In-depth Instagram audit

We will achieve impressive results for you by kicking off our best Instagram marketing services with a comprehensive audit of your Instagram page. Part of this audit will be to review your past posts, followers, and to build a custom strategy for your business.

Daily monitoring

In addition to developing your method and creative assets, our social media specialist equally monitor the performance of your posts. When users engage with your content, like by commenting, our dedicated specialist will respond in a way that will capture your brand and makes the commenter beyond thrilled by it.

Monthly consultations

Our Instagram marketing services equally include monthly consultations with our dedicated account manager or social media specialist. Our meetings will cover several topics, that will include your strategy’s performance and our specialist’s recommendations for next month.

Transparent monthly reports

Transparency is a core part of our Instagram marketing services, which is why our social media specialist will provide your business with a report each month. Like other aspect of your account, you with encouraged to ask questions about our monthly report.

Approach to Instagram marketing services

Research

A dedicated social media specialist will work on your account by researching the following things

  • Your competitors: With a competitor analysis, the social media specialist will assess the strengths and weaknesses of your competitors. They will look for inspiration too, try to ways to put your strategy above your competitors.
  • Your brand reputation: A brand reputation analysis will allow the social media specialist to gauge user opinions on your company, brand and sometimes on your products and services. In some cases, the brand reputation analysis might reveal areas for improvement, like your response time to user comments and questions.
  • Your past Instagram content: Browsing through your previous Instagram posts will offer a social media specialist huge insight into your business, brand, and audience. It will also reveal which post kinds, like humorous captions or quick videos, perform best with your followers.

Once the social media specialist is done with their research, they will share their findings with your own team. You will be welcomed and encouraged to provide feedback or additional guidance. For instance, maybe your branding went through recent changes, making some of your past posts inaccurate.

Develop

Next, the dedicated social media specialist will begin the process of developing a strategy. This strategy will include several features, starting with outlining your goals to creating your plan to achieve these goals. After your team must have reviewed your custom approach, the specialist will start compiling your creative assets.

Creative assets may include the following:

Posts: Each month, the dedicated social media specialist will develop up to 15 posts for your Instagram. These posts will range in content, from photos to videos. Your team will equally supply particular images or videos that you want to share on Instagram.
Ads: This social media specialist will equally develop up to four ads for your Instagram page. They will tailor your ad campaign to your goals, like generating more followers, post engagement, or even purchases.
Images: Your dedicated social media specialist will use some of these photos in your posts to capture the attention of your users and others on Instagram.

When you take full advantage of the best Instagram marketing services, which will include management of up to five social media networks, your company’s creative assets will expand to include a particular number of monthly blog posts and yearly contests. The number of posts and contests will depend on the number of social media networks been managed.

Launch

Following your team’s approval of the creative assets, your strategy will be launched. It will be an exciting time for your business, as well as the specialist because you will see the results of your efforts in real-time as people will start to discover, follow, and engage with your company. As a part of the best Instagram marketing services, this dedicated specialist will be monitoring the performance of these assets daily. When users respond to your posts, the specialist will respond in such a way that will capture your brand and business.

Improve

To launch your campaign is just the beginning when it comes to Instagram management services. As the social media specialist will be monitoring the monthly performance of your posts and ads. They will compile helpful reports to share with your team during the monthly consultation. When you meet with your specialist, you might likely expect to discuss the following topics:

  • Your overall goal progress
  • Overall post performance
  • Total ad performance
  • Improvement opportunities
  • Plans for the next month

During the monthly consultation, always feel free to ask questions. No matter how simple or complex the issue might seem, the social media specialist is there to help. They are always happy to answer your questions and to share their knowledge with your team.

Urbizboost: an Instagram marketing agency

Urbizboost is a digital marketing agency that uses social media, and Instagram is one social media platform. We equally use websites, influencers and many more. Let’s consider the reasons why we are good in giving out best Instagram marketing services.

In-house Instagram management

Every post of your Instagram management is conducted in house by our dedicated social media specialist. We don’t and will not outsource your account to another company.

Authentic Instagram followers

We will don’t use bots and we don’t buy followers. So when your Instagram followers start to grow, you will be rest assured that those accounts are real people that are true fans of your brand.

Original Instagram content

Our in house Instagram specialist will create original content with expertise and will incorporate any brand recognizing elements you wish. We don’t and will not use previously made or published content for our new clients.

Full-Service Instagram management

Being a marketing agency, we are equally a full service Instagram marketing company here to meet your Instagram needs with every move we make. We also offer additional services that will enhance your Instagram management campaign. These services include the following: graphic design, advertising, and management of other social media platforms.

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