Socialpilot : How To Schedule An Instagram Post With It

• Introduction
• What is socialpilot?
• Benefits of using socialpilot
• Features of socialpilot
• Pros and cons of socialpilot
• Steps on how to schedule Instagram posts using socialpilot

Introduction

Are you looking for the simple way to post your contents on Instagram using socialpilot Instagram? And how to schedule a Instagram post with to this same socialpilot Instagram.

Relax and read this first:

Hootsuite has led the social media management landscape for sometimes now. But It has not really dominated the way a company like Google does for search, and they’ve been around a long time since 2008. They have been able to earn a pretty good reputation since then. If any upstart is to compete with Hootsuite, then they have to match them in features and beat them on price. And, overall the product should be at least very easy to use by the users.

This is the lens through which we view Socialpilot, a company founded in 2014. How were they able to stack up against not just Hootsuite but all of the notable and popular players in this space? Looking at the time they were founded meaning they’re not exactly newcomers. But with a solid momentum built up in 2018, Socialpilot did set its sights squarely on their competitors and sincerely it’s not a stretch to imagine that Hootsuite and others are in their crosshairs. Socialpilot now matches them on almost every feature, nailing the interface, and their pricing now seems purpose built to be read as a side by side comparison. With Socialpilot coming out fully as the better value on paper.

In this article we will be using the word socialpilot Instagram in place of socialpilot. So, don’t be confused, we are still talking the same time. Having that in mind, we will consider the following in this article:

What is socialpilot Instagram?

Socialpilot instagram is a social media scheduling, analytics, and management tool developed for social media professionals. As well as those experts who handle social media marketing accounts for individuals and brands. It is designed to help businesses of all scales enhance and improve the efficiency of their online marketing strategies and campaigns. Also to increase traffic and brand awareness, and ultimately assist them use their time more productively.

Socialpilot as a social media tool supports almost every major social media channel, including Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Tumblr. It equally allows businesses and professionals to manage more than 100 social media accounts from a single portal.

Benefits of using socialpilot

Benefits of using Social Media Management / Scheduling Software. When you are the one managing multiple accounts, either as a digital marketing freelancer, a marketing manager of a company, or somebody working as an agency, your business will benefit generally from using a social media management tools in three major areas:

• Engagement
• Monitoring
• Publishing

These tools will help save you time spent on publishing content from your phone. Furthermore, they will help you streamline your interaction with your audience when dealing with messages and comments and report on your methods without using any third-party tool.

Easier to manage multiple accounts on various channels

With the growing revelant of social media marketing and methods, the rapid popularity of social media management tools has been on the increase too. As well as it has become difficult for social media professionals and companies to keep up with more than a hundred of their accounts on different channels. Therefore, it has become more necessary for professionals to use these social media management tools into their routine. They simply need just a management platform like socialpilot Instagram.

Analyze multi-channel campaigns

It will make your posting process more efficient, easier, and more fluent as it will eliminate the need to switch between platforms. And equally allow you to plan and post everything from one place which is a big advantage, especially when you will try to analyze the results of multi-platform campaigns.

Improve team collaboration

To have everything in one place equally comes in hand when working in a team. When you manage multiple accounts, you might also have a team helping you out. Which will get a little chaotic if not properly organized, to Implement these tools into your structure will help to prevent and eliminate common mistakes in your shared accounts and inboxes.

Maintaining personalized customer experience

You handling your inbox well goes hand in hand with the importance of maintaining positive relationships with your clients. Marking crucial notes and having a history of your interactions will extremely help you make their experience very personalised and unique.

On track with competitors’ activity

Apart from your clients, these tools are also a perfect way to stay a head of your competitors as they will give you the opportunity to see everything across their main social media platforms. Social media is a perfect way to see what message they will be sending out and how they will be doing it.

Features of socialpilot Instagram

A platform for managing a large number of accounts

Socialpilot do offer three social media management solutions for three various business scales varying in prices. While its free trial version might be sufficient for individuals as it will give you the opportunity to connect up to five accounts. The paid solutions will be a better fit for smaller businesses and agencies that are managing various social media accounts on behalf of their clients.

With just a single Socialpilot account, you will connect up to 100 social media accounts with a maximum of 1000 posts per day with the option of agency subscription. With the of option of small team, you will connect up to 50 accounts with no more than 500 total posts daily, and with the proffessional option, you will connect up to 25 accounts with an allowance of 200 posts daily. To plan, schedule, and post your social media content from one platform is a big time saver, and you will find that the allowance provided by SocialPilot is more than sufficient.

Social media analytics and reporting

Socialpilot will provide a built in analytics and reporting tool which is very easy to read, yet complex enough to offer you with with enough data to use and analyze your social media strategies and make your work more efficient. You will be able to analyze content posted from Socialpilot as well as from any other platform.

Social media calendar

The social media calendar is specially relevant for various platform strategies.

It gives you the chance to see all your scheduled social media plans for a month, week, and daily plan format across many accounts. You might therefore get a general or more detailed oversight of your content. You might equally filter to visualize content according to your groups and see for example only one account.

Bulk scheduling

Bulk scheduling do make socialpilot instagram a perfect fit for companies instead of just professionals who manages their own accounts. You will be able to schedule a huge number of posts in a bulk by just uploading a CSV file that will contain all your posts. Moreover, once you are able to upload the content. Itt will still allow you to make some individual adjustments to a single item in the bulk when you need to edit them or even change entirely the time of the scheduling. Apart from scheduling in bulks, updates are equally something you will pre-schedule. It is a great way to stay ahead with the frequency of your digital social presence and take good advantage of your peak traffic levels.

Facebook branding

Socialpilot instagram will offer you the option to be able to custom your display brand name when you post on Facebook. Unlike with other tools, in which case it will display ‘posted by socialpilot. It will allow you to configure your brand name and have your Facebook posts showcased under your custom name instead of the tool’s name.

Teams, collaboration, and approvals

You are more likely to work with a team when managing multiple accounts. Socialpilot will allow you to enable access to several levels. You will be able to assign roles to your team members, and enable or limit access only to some accounts. The feature equally allows you to share your scheduling and appoint managers that will approve the content. And even invite freelancers to contribute to content creation of your social media accounts.

There are different roles which will be assigned to the various team members including:

• Admin / owner – (the person who created the socialpilot account) and has a full access.
• Manager – will manage a whole account, this include to approve posts, change schedules/posts, delete posts, etc.
• Content scheduler – limited access, will add content, but cannot approve it, schedule, or add posts to the queue.

The different team members will be given access to various accounts. This is perfect if you are working in a company, where you have various clients assigned to various team members.

Client management

Now, in today’s day and age, transparency is key to keep a good relationship with your client. Even though many clients will not be interested in you managing day to day posts. You’ll find that many of them would desire the ability to take a look at their account. Client management is one of the secured ways for the client to access the account. It will not require your clients to share their account details with you. You will log in and manage their accounts without waiting for their approval to become an admin. You will equally still use your own brand name and logo when inviting them.

Pros and cons socialpilot Instagram

PROs (What we liked)

• Good value for money: generally cheaper and affordable when compared to its competitors.
• Dashboard is simple and intuitive navigation.
• Client access – you will invite the clients to contribute their own content.
• Account management – gives you the opportunity to sort your clients or accounts into groups.
• It has great bulk scheduling feature.
• RSS Feed integration – it will integrates with other website feeds to allow you consume and schedule publications of your own or other website’s contents.
• Responsive product team – they will listen to their users and update the tool frequently.

CONs (What we did not like)

• It is not possible to post videos as part of the bulk import , though this might due to technical limitation.
• Socialpilot’s trial version is not available in some countries.
• Reports and Analytics lacks depth, could make use of additional detail and potentially, reporting across social media platforms.
• Content suggested by the content curation feature will not important at times.

How is socialpilot different than other social media tools?

Social media has become increasingly popular these days. And the need for social media management tools has equally risen. It has become very difficult for such tools to be used with all the services available. Even more difficult to single out a particularly good one for the users.

Now it has become more of a commodity, where there are few differences in features. It’s mostly the UX that will differ, and what will make or break the conversion from trial to paid is how much you have actually “hit it off” with the tool.

For Socialpilot Instagram, the feature that definitely makes it to stand out would be its pricing. Which we are going to discuss below.

However, for many, it is not the important thing and shouldn’t be. For smaller companies or professional individuals it may be a deal breaker.

In any case, it’s better you see how affordable socialpilot is compared to their competitors. While still providing almost identical if not more than sufficient service.

Apart from being budget friendly, it is easier to use and do offer a nice intuitive navigation. While still being quite a complex and more advanced professional tool.

Socialpilot Instagram gas some features that are difficult to find with other providers. Their bulk scheduling and repeated posting feature, content curation feature, and scheduling other feeds’ posts for your accounts are the ones that do stand out.

Steps on how to schedule Instagram posts using socialpilot

Before now, Instagram had a restricted API which never allowed any third party app such as socialpilot to publish posts on it directly. Now Instagram has removed these restrictions and socialpilot is in the process to get extended API access. Meanwhile, socialpilot can still enable you to schedule your Instagram posts with its mobile app.

Socialpilot has brought out with push notifications and Insta reminders for your Instagram posts. Exactly when you have scheduled for your post reaches you’ll receive a push notification for it.

Let’s consider how you could schedule posts for Instagram using socialpilot:

Note: the images used was taken from another website

Connect to your Instagram account

• Then log into your socialpilot account.
• Click on ‘Accounts’ (move & click on) -> Connect Account -> (then click on) Instagram

• Once you have connected it on your web, please make sure you install the socialpilot App on your mobile phone. Android or iOS .

Create your Instagram post

• Click on ‘Posts’ -> Create Post for your Instagram page
• Click on the ‘Add Media’ icon to upload your image or images from your computer or to share an image with its URL.

• The select your Instagram page and click on the ‘Add to Queue button’ or use any of scheduling options.

How do Insta reminders work?

• First, by the time you scheduled the post for reaches, you’ll receive a push notification on your phone. Please be sure to have all the notifications ‘on’ for the socialpilot app. Equally, make sure you are logged into the correct Instagram page beforehand.

• When you receive the push notification on your phone, please do click on the ‘Share’ button.

• You’ll be taken to your post in the socialpilot app. Then select ‘Feed’ or ‘Story’ to share this post on your Instagram. (And this is why you needed to ensure that you are logged into the correct Instagram account).

• A pop-up window will appear asking you whether you selected the right account as you click on the “Story” or “Feed” button. Click on the ‘YES, I AM’ button.

• Immediately you do that, the post description will be copied to the clipboard automatically. Now, you will be taken to your Instagram page where you will edit your image with the Instagram image editor (that’s if you wish to).

• Then click on the ‘Next’ arrow in the top right corner. If you have many images scheduled, all the images downloaded in your gallery, You will be given an option to select them before clicking on Next button.

• Remember that we copied your post description to the clipboard? Then press in the caption text box for long and select ‘Paste’ from the pop-up.

• Your post content will be pasted. Click then on the ‘Share’ button to share your scheduled Instagram post. You have successfully shared your post on Instagram with socialpilot’s Instagram scheduling.